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| | The Zen TV Experiment (2) |
| | 21 Feb 2003 |
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 part II.
Read Part I of the Article
TV Without Sound
Just as Charles Tart talks about us being caught up in a consensus trance, we can talk about a narrative trance, a narrative-consciousness. We have been programmed to become narrative subjects, subjected to the developmental narrative mode, intertwined with the storyline. In the TET we're suspending our narrative consciousness and hence de-stabilizing the narrative subject. We identify not with a character, nor with the omniscient author, but with the camera. During usual viewing, however, our eyes do not see what is actually there because our narrative-trained mind overrides our eyes. We don't see with our eyes, we see with our programming, and we are programmed to see stories. TV programs are made so that we don't notice the "technical events," the details -- so that we don't pay attention. We are programmed to be unaware of the programming, the non-narrative structure and possibilities of that structure. To watch TV programs is to be lifeless and unresisting. This is the state that allows the commercials to take full effect and operate our minds for us.
The Nature of the News
As a usual daily routine, only the unusually tragic or triumphant is shown -- not the ordinary routines and day-to-day reality of our lives. It is true that the news show has fewer technical events. There is a good reason for this. With fewer technical events the news show appears realistic relative to other shows in the TV environment. Further, it appears super-realistic relative to the commercial shows in this environment. As earlier, we witnessed the joining of technical events in a coherent narrative. Here, we witness the reduction of worldly events into a narrative.
The problem is not that TV presents us with entertaining subject matter, but that TV presents all subject matter as entertaining. This transcends TV and spills over into our post-TV life experiences. TV trains us to orient toward and tune in to the entertainment quality of any experience, event, person. We look for that which is entertaining about any phenomenon rather than qualities of depth, social significance, spiritual resonance, beauty, etc. In this sense TV doesn't imitate life, but social life now aspires to imitate TV.
Further, we become greedy. Not greedy in the traditional sense in reference to material wealth, rather, we experience a greed to be entertained. It's not just a need for entertainment, but a downright greed for entertainment, and it becomes a 24-hour obsession. In the absence of entertainment, we usually entertain ourselves with plans for future entertainment.
As one formula puts it, Media Power = Political Power Squared The TV has shown us that politicians can't be trusted but TV can. That is, according to Joshua Meyrowitz in No Sense of Place, implicit in showing us this about politicians is the message, "We who are showing you this, the TV, can be trusted." We can trust TV, and the institution of TV, to reveal how politicians and the institution of politics can't be trusted.
Discoveries About Self
TV has become such a mechanical friend, such a substitute for social interaction, that one's solitude becomes acutely magnified, doubly experienced and doubly reinforced if one is deprived of its glowing, life-like presence (as if one wouldn't still be alone if it were on). If one is alone in one's room and turns on the TV, one actually doesn't feel alone anymore. It's as if companionship is experienced, as if communication is two-way. We have achieved a new level of isolation, solipsism and withdrawal. "It's just an object when it's turned off," hundreds of students have bemoaned. When it is turned off it more clearly reveals itself as an object, as an appliance -- rather than as a friend, a companion. It is shocking after all these years to discover this. Mander captures the phenomenology of the situation well:
Television is watched in darkened rooms ... it is a requirement of television viewing that the set be the brightest image in the environment or it cannot be seen well. To increase the effect, background sounds are dimmed out just as the light is. An effort is made to eliminate household noises. The point, of course, is to further the focus on the television set. Awareness of the outer environment gets in the way.... Dimming out your own body is another part of the process. People choose a position for viewing that allows the maximum comfort and least motion ... thinking processes also dim. Overall, while we are watching television, our bodies are in a quieter condition over a longer period of time than in any other of life's nonsleeping experiences. This is true even for the eyes ... the eyes move less while watching television than in any other experience of daily life.
Almost every household's living room is arranged around the television set. As a weight room is arranged for weight training, our living rooms are arranged for TV training. The furniture is purposely arranged for the transcendent practice of "watching TV," rather than for the immanent, human practice of communication or interaction. The interior design of the average American living room with its lines of attention, hierarchy, and transcendent TV is very similar to the interior design of the average American church with its transcendent altar, lines of homage and gestures of genuflection.
TV and the Illusion of Knowing
Marshall McLuhan says TV opens out onto an electronic global village. It would seem, rather, that it gives us only the illusion of being. It reinforces security by presenting danger, ignorance by presenting news, lethargy by presenting excitement, isolation by promising participation. The media confines reality to itself. And it limits knowledge by giving the illusion of knowledge. In the same way that the most effective way to deflect, diffuse and terminate a social movement is to announce that it has been achieved (the feminist movement must contend with this on an almost daily basis), the most effective way to deflect inquiry is to present it as fulfilled. TV acts in this guise as a thinking presentation device which offers non-experience as experience and not-knowingness as knowing.
In the words of Mat Maxwell, "Television becomes the world for people.... The world becomes television." The overall and cumulative effect of the media is to heighten our insensitivity to reality. Rather than breaking the chains of ignorance, political domination and illusion in our Platonic cave, something insidiously similar yet different is going on. Instead of actually turning away from the shadows to see the realities, instead of actually leaving the darkness of the cave and going up into the sunlight, we merely watch an image of ourselves doing this, we fantasize about doing it and think it's the same.
Bernard McGrane |
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The Zen TV Experiment (2)
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